top of page

Fresh + Sexy

 

Launch a line of sex wipes for men and women without saying penis or vagina?

Our answer was a satirical innuendo-based campaign that gave people a way to talk about sexual hygiene. 

 

2014 Pro Awards - Silver 
2014 Cannes Lion nominee

 

PRESS: 

Adweek

Buzzfeed

Pitchfork

New Video

New Video
New Video
00:48

Videos

Print

Some Nice Things People Had to Say

Custom Promotion / Swag Kit

I designed and produced a custom pouch for our wipes and we added a few wearable aphrodesiacs that were given to influencers. 

"Thanks to Grey and Andrew W.K. for the personal letter and best swag kit we’ve received in a while that promotes the party-rocker becoming the face of Playtex’s “Fresh + Sexy” wipes. Yes, “party hard” indeed, Mr. W.K." —Agency Spy

© 2023 by Laura Tiffin

bottom of page